Quality alco beverage consultant in India right now? My nearly three decades of experience in the Alco Beverages / Food & Beverage industry has made me realize that this sector has only touched the tip of the iceberg. Due to the growing Indian economy, ever expanding buying power and the urge to enhance the lifestyle, both in urban and rural areas, the FMCG/Food & Beverage industry has immense opportunity to grow in the Indian market. Unfortunately, many businesses in this industry are struggling to reach their full potential, despite having exceptional products and consumer offerings. See even more information on food and beverage consultant in India.
Making sure the name, branding and packaging designs are legal and secure: Just like the big brands, startups need to protect their intellectual property. It’s what makes them unique, and being able to prevent others from copying them keeps them unique. Doing a trademark search is a good first step where names, logos and the shape of packaging are concerned. It’s also worth researching variations of your name to see what else comes up. If you’ve already spotted another brand in the same industry using a similar or identical name, now is a good time to consider an alternative as this can lead to confusion later. When it comes to images, if you’re going to use a stock photo make sure you get the right licence, and keep a copy of it. Also, you need to make sure your designers transfer over the rights to use your intellectual property.
Some other key aspects we focus upon while strategizing include geography, Industry trend, segment analysis and competitive environment. In the digital age, there are various platforms to sell your products. We take all the existing platforms into account while arriving at innovative ideas to market the products. With our deep consumer insights, we help clients identify gaps and build consumer focused strategies to add value to the organization. The best marketing organizations always put the consumers first and their entire focus revolves around the consumers. We help our clients to engage with end-users at every touchpoint to create a consistent brand appeal. Find even more information on nilojitguhadvisory.com.
FreshMenu was founded by Rashmi Daga (CEO) in 2014 with its headquarters in Bangalore. It is a delivery service provider made with the finest ingredients, namely farm fresh vegetables, fresh dairy, and meat products, and without trying to do re-heated and assembled food. It aims to deliver fresh food, including breakfast platters, burgers, sandwiches, wraps, Thalis, Continental dishes, Biriyani, dessert. The startup has raised USD 24 M in funds from investors. Currently, FreshMenu operates in Mumbai, Bangalore, New Delhi, and Gurgaon. They used to change their menu daily and deliver freshly prepared meals in just 45 mins at the customer’s doorstep.
If you are thinking to get into the food-based startups in India, you must consider a few things that help to analyze the time and effort it takes, the capital and market costs. There so many options for you to get into the food business world without having to set up a full-scale restaurant. Here’s a list of ten Food-based business ideas that you must look at to pick the best one for your startup and also includes low investment ideas to full-scale restaurants. The food industry is vast, with a tremendous amount of profit to go– if you have the correct startup model and concept using food processing technology.