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Building an aggregator website may bring in money as some content creators are willing to pay to have their content distributed to a wider range of audiences. Before tapping an aggregator, however, these are the essential elements that a content creator needs to look at. For instance, if you’re often traveling for work or pleasure, you may want to download an app or access a site that can provide you with information on the most affordable rooms in your destination within your travel period. Wrapping Things Up: Content creators need aggregator sites to analyze what’s trending, and which content needs to be made to improve SEO and boost their exposure. On the other hand, users benefit from these sites to get all the content they wish to have access to. So, whether you’re an online user and content creator, it pays to have an aggregator site to make Internet use a more enjoyable experience.